The Brief
Campher needed help with designing a new color scheme, patterns, illustrations and ideas for web design for their upcoming relaunch. A full brand identity to harmonize with the already existing logotype.
The Solution
I instantly got a Wes Anderson vibe from their logo so I continued in that direction when choosing colors and creating patterns. I didn't want the fonts to compete with the logo only enhance it. I found that Gill Sans Nova Inline really did the trick. Playful yet quite straight forward.
