The Brief
Wilson creative wanted a showreel to use as an ad for their web and app designs. The brief was to show their full range of services in a short video, around 30 seconds. Apart from that they also wanted some content for their Instagram made in the same style.
The Solution
I chose to show off the designs without the devices to really make them stand out. The idea is to get a good view of what they provide in a short period of time, without getting in to too much details. More action packed and less informative was key to this ad design.
For Instagram I designed an AR filter with the iconic Wilson heart and some branded gifs for their stories. This was at easter time so I also did a little post with a little chick.